This Privacy Policy ("Policy") explains how AppNex ("Vendor") collects, uses, discloses, and protects personal information obtained through its services ("Services").

1. Introduction

Purpose: This Policy is intended to inform users about the types of information we collect, how we use it, and the choices available to users regarding our use of their information.

Scope: This Policy applies to all users of our Services.

2. Data Collection

Types of Data Collected:

Personal Information: Information that can be used to identify an individual, such as name, email address, phone number, and payment information.

Usage Data: Information about how users interact with our Services, including IP addresses, browser types, operating systems, and pages viewed.

Methods of Data Collection: We collect data through various methods, including:

Direct Collection: Information provided directly by users when they register for an account, subscribe to our Services, or contact us for support.

Automated Collection: Information collected automatically as users navigate our website or use our Services, such as through cookies and similar technologies.

3. Use of Data

Purposes for Data Use: We use the collected data for the following purposes:

Providing Services: To deliver and improve our Services, process transactions, and provide customer support.

Communication: To send users information about their accounts, updates, and promotional materials.

Analytics: To analyze usage trends and improve the functionality and performance of our Services.

Legal Basis for Processing: We process personal information based on the following legal grounds:

Consent: When users have given their consent for specific purposes.

Contractual Necessity: To perform our contractual obligations to users.

Legitimate Interests: For our legitimate business interests, provided these interests do not override users' rights and freedoms.

4. Data Sharing

Third-Party Processors: We may share personal information with third-party service providers who perform services on our behalf, such as payment processors, email service providers, and analytics providers. These third parties are contractually obligated to protect the confidentiality and security of personal information.

Legal Requirements: We may disclose personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

5. Data Security

Security Measures: We implement and maintain reasonable security measures to protect personal information from unauthorized access, disclosure, alteration, or destruction. These measures include encryption, access controls, and regular security assessments.

Incident Response: In the event of a data breach, we will promptly notify affected users and take appropriate steps to mitigate the impact and prevent future breaches.

6. User Rights

Access and Correction: Users have the right to access their personal information and request corrections to inaccurate or incomplete data.

Deletion and Restriction: Users can request the deletion of their personal information or the restriction of its processing under certain circumstances.

Objection and Portability: Users have the right to object to the processing of their personal information and to request the transfer of their data to another service provider.

7. Cookies and Tracking

Types of Cookies Used: We use cookies and similar tracking technologies to collect usage data and improve user experience. This includes session cookies, persistent cookies, and third-party cookies.

Managing Cookies: Users can manage their cookie preferences through their browser settings and opt-out of certain types of cookies.

8. Changes to Policy

Notification of Changes: We may update this Policy from time to time. We will notify users of significant changes by posting the updated Policy on our website and updating the effective date at the top of the Policy.

Effective Date: The effective date of this Policy is July 19, 2024.

9. Contact Information

Contact Us: If you have any questions or concerns about this Policy or our data practices, please contact us at [email protected].